Youth Design’s fifth Thursday Morning Workshop focused on the connection between advertising and graphic design.  The renowned professor, Liz Resnick, started the session by explaining the three expressive modes of visual language: the practical, the poetic, and the persuasive.  She expressed the nuances graphic design uses to convey messages and influence society.  Sitting in a classroom at Massachusetts College of Art and Design, Youth Designers questioned and explored the meaning of words used with designed images.


After the discourse with Liz, Youth Designers were split into groups and given a concept to develop a design campaign around.  Each group brainstormed about their design and message.

Brainstorming groups were sent to the computer lab to fully design their campaign.  Once completed Youth Designers met with Liz for a campaign critique. Resnick provided the students with valuable feedback on conveying a clear and solid message. When critiques were finished Youth Designers voted on the best campaign.  Joseph Soto, Nora Nwogu, Demetrio Prato and Emily Rose Navarro were apart of the winning design team. The winners were rewarded with a poster designed by Luba Lukova.

Youth Design would like to give a special thanks to Mass Art and Liz Resnick for their support and guidance!


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